Germans Camp Out For ‘Subway’ Styled Adidas Sneakers

German emotion is a rare commodity. The most efficient and economically minded of all Europeans, the Germans rarely show their emotions, and if they do it mostly has to do with the Bundesliga (soccer) or Oktoberfest (beer in Bavaria). They can discuss any subject, but rarely get excited about it.

So it is a strange sight to see Germans camping out in front of an Adidas store in Berlin just to get their hands on a pair of sneakers. But wait, the sneakers apparently carry within them the equivalent of one year of train travel in the German capital.

<blockquote class="twitter-tweet" data-lang="en"><p lang="en" dir="ltr">People are already queuing outside the Adidas store for the U-Bahn shoe</p>&mdash; Accelorata Jengold (@EbenMarks) <a href="https://twitter.com/EbenMarks/status/952962879401136130?ref_src=twsrc%5Etfw">January 15, 2018</a></blockquote>

<script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>

Selling for 180 euros ($220), the limited edition shoes bearing the design of seat covers on Berlin's U-Bahn (metro) trains, they also come fitted with an annual ticket normally costing some 761 euros which is knitted into the tongue of the shoe.

<blockquote class="twitter-tweet" data-lang="en"><p lang="en" dir="ltr">Adidas has created a new shoe featuring the pattern of the Berlin U-Bahn seats. special feature: the shoe has a… <a href="https://t.co/ItxS8fgog4">https://t.co/ItxS8fgog4</a></p>&mdash; Radio Spaetkauf (@radiospaetkauf) <a href="https://twitter.com/radiospaetkauf/status/951094285629345793?ref_src=twsrc%5Etfw">January 10, 2018</a></blockquote>

<script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>

In other words, for 180 euros you get something valued at 760 euros. The result was a few hundred young Germans camping overnight in sub-zero temperatures seeking a deal.

Mr. Andreas Leu, a young German at the front part of the line explained: "I came from Leipzig on Saturday and am 73rd in the queue."

"What's most interesting is the ticket and there are only 500 pairs. I'm keeping it for my collection."

<blockquote class="twitter-tweet" data-lang="en"><p lang="de" dir="ltr">Turnschuhe, die Geldanlage des Tages via <a href="https://twitter.com/welt?ref_src=twsrc%5Etfw">@welt</a> <a href="https://t.co/zego5cIdWN">https://t.co/zego5cIdWN</a></p>&mdash; Joachim Wahl (@JoachimWahl1977) <a href="https://twitter.com/JoachimWahl1977/status/953618553772630017?ref_src=twsrc%5Etfw">January 17, 2018</a></blockquote>

<script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>

Source:

http://www.dw.com/en/sneakerheads-rush-for-subway-style-shoes/av-42171029